Capability structure
Services, suitable tasks and boundaries mapped.
Help clients understand the problems your team solves and how an engagement works. We organise capabilities, approved case evidence and delivery responsibilities so a buyer can send a brief that matches your actual expertise.
Start this brief
Services, suitable tasks and boundaries mapped.
Inputs, process and responsibilities presented.
Approved outcomes and project roles organised.
Mobile paths and request routing tested.
Actual project screenshots. Some client interfaces are in their original language.

Home services in the United States. Actual project screenshots. Some client interfaces are in their original language.

Ecommerce platform. Actual project screenshots. Some client interfaces are in their original language.

Commercial interior projects. Actual project screenshots. Some client interfaces are in their original language.
We define the scope and prepare the agreed first prototype or work plan before payment.
You approve the prototype and pay 30%. We begin the agreed implementation.
We show the main pages and functions or agreed milestone deliverables. After acceptance, you pay the next 30%.
We finish the agreed checks and hand over the project, materials and access. You pay the remaining 40% after acceptance.
Scope agreed before work begins. All prices in USD. Applicable taxes and third-party fees are confirmed in the proposal.
We agree the scope and prepare the first prototype before the first payment. You can review the proposed structure and customer journey before deciding to proceed.
The agreed initial prototype covers the key page or customer journey. For SEO, advertising and other projects without an interface, the first reviewable result is a proposed work plan. The number of screens and revisions is agreed in the brief.
You approve the prototype or work plan and pay 30% of the agreed project price. We then begin implementation.
We demonstrate the agreed main pages and functions, or the named project deliverables. Once you accept this milestone, the next 30% is due.
We complete the agreed checks, deliver the project and hand over the agreed materials and access. The remaining 40% is paid after acceptance.
This schedule applies to projects with a fixed scope. Monthly work and small hourly tasks have separately agreed terms. Advertising spend, hosting, licences and third-party fees are listed separately in the proposal.
We deliver remotely. Briefing, reviews and handover take place online, with the meeting times and working language agreed in advance.
Scope, selection criteria and practical delivery details.
A buyer may need a workflow fixed, a product built or systems connected. Technology choices should support a clear business requirement.
We separate genuinely different offers and explain the inputs needed to assess them. A long technology logo list is not a substitute for scope.
A case should state your role, the delivered scope and the evidence behind any result. Unverified numbers and client endorsements are not invented.
We distinguish development, licensing, hosting and continued operation so the customer understands what an engagement can include.
The first brief can cover users, systems and the expected result. Confidential material needs a separately agreed exchange route.
Vladimir Nikolaev reviews presentation and acceptance with you. Product demos, developer documentation portals and recruitment systems receive separate scopes.

CEO and web development & SEO expert. Web developer and SEO specialist since 2015. Vladimir Nikolaev reviews data rules, implementation choices and acceptance checks with you, so the technical work follows a defined business task.
Answered by Vladimir Nikolaev.
Yes, when their buying journeys and delivery models differ.
Yes, after checking accuracy and publication permission.
Only where the page answers a distinct customer need with useful content.
Only if explicitly scoped and supplied or developed for the agreed purpose.

Make the next step obvious. We build landing pages that explain your offer, answer the objections that delay an enquiry and connect the form to your team. The copy, layout and measurement are planned around the same conversion goal.

Your website often enters the conversation before you do. Give prospects clear service pages, credible project information and a straightforward route to your team. We build company websites that support the sale and stay manageable after launch.

Selling online means more than displaying products. We build the catalogue, checkout and order workflow together, so customers can place an order and your team can process it. Platform choice starts with your products, payments, shipping and daily operations.
Include your delivery model and the information needed to qualify a project.