WebSoftLeader

Website design that makes your offer clear

A customer should understand what you do, why you are a suitable choice and how to contact you without hunting through the site. We turn your services, projects and sales process into an editable website with a clear job for every page.

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Starting priceAfter scope reviewIndicative timelineAfter scope review
Vladimir NikolaevWebSoftLeaderVladimir Nikolaev · specialist WebSoftLeader
Website design that makes your offer clear
CHOOSE A FORMAT

A practical fit for your task

For business

Website types and development

A landing page built around one clear offer

A landing page built around one clear offer

Make the next step obvious. We build landing pages that explain your offer, answer the objections that delay an enquiry and connect the form to your team. The copy, layout and measurement are planned around the same conversion goal.

From $850Explore the service
A company website buyers can use to choose you

A company website buyers can use to choose you

Your website often enters the conversation before you do. Give prospects clear service pages, credible project information and a straightforward route to your team. We build company websites that support the sale and stay manageable after launch.

From $1,600Explore the service
An online store with a checkout you can trust

An online store with a checkout you can trust

Selling online means more than displaying products. We build the catalogue, checkout and order workflow together, so customers can place an order and your team can process it. Platform choice starts with your products, payments, shipping and daily operations.

From $2,600Explore the service
Service websites that help customers send a useful brief

Service websites that help customers send a useful brief

Explain what you do, where you work and what happens after an enquiry. We build a service website around the customer's task, with clear scope, credible evidence and a contact route that collects the information your team needs.

From $1,350Explore the service
Website redesign with a checked content and enquiry migration

Website redesign with a checked content and enquiry migration

Improve a website that no longer explains your business or works comfortably on mobile. We assess useful pages, enquiry routes and existing addresses before changing the design, so the release has a clear migration plan.

$50/hourExplore the service
Website maintenance with clear tasks and checked releases

Website maintenance with clear tasks and checked releases

Keep your website usable as content, dependencies and business needs change. We assess the current installation, agree a manageable work queue and verify updates against the functions your customers and staff rely on.

$50/hourExplore the service
Law firm websites that turn a first question into a clear next step

Law firm websites that turn a first question into a clear next step

Help prospective clients find the right practice area, understand how your firm works and request an initial conversation. We build around your approved services, team information and intake process, with careful boundaries for the first contact.

From $1,350Explore the service
Wholesale websites that explain quantity and buying terms

Wholesale websites that explain quantity and buying terms

Give trade buyers a clear route from product selection to a useful order or quotation request. We present catalogue structure, pack quantities and approved commercial terms without making visitors guess whether a listed price fits their purchase.

From $1,350Explore the service
Auto repair websites that make workshop enquiries more useful

Auto repair websites that make workshop enquiries more useful

Help drivers find your workshop, identify the relevant service and request a visit. We build around your actual vehicle coverage, opening hours and diagnostic process, so the first enquiry gives your team practical context.

From $1,350Explore the service
Construction company websites that explain the project scope

Construction company websites that explain the project scope

Help clients understand the work you take on before they request a quotation. We organise construction services, real project evidence and initial enquiry details so your team can assess a potential job with fewer missing facts.

From $1,350Explore the service
Architecture studio websites with context behind the portfolio

Architecture studio websites with context behind the portfolio

Give prospective clients more than an image gallery. We present your project types, design approach and actual role, with clearly labelled built work and proposals and a brief that helps the studio assess the enquiry.

From $1,350Explore the service
Engineering firm websites that make capabilities assessable

Engineering firm websites that make capabilities assessable

Help buyers understand your disciplines, deliverables and project experience. We organise technical services and approved examples so procurement teams and project leads can decide whether to send a relevant brief.

From $1,350Explore the service
Real estate websites with clear property information

Real estate websites with clear property information

Help buyers, tenants or commercial clients assess the properties you represent. We define listing fields, availability updates and enquiry context so visitors can distinguish current offers and contact the right person about a specific property.

From $1,350Explore the service
Manufacturing websites that make capabilities easy to assess

Manufacturing websites that make capabilities easy to assess

Help procurement teams understand what you make and what information you need to quote. We present approved processes, product families and technical evidence, with a request route suited to repeat products or custom production.

From $1,350Explore the service
Logistics websites that collect a usable shipment brief

Logistics websites that collect a usable shipment brief

Help customers identify a suitable service and provide the details needed for a quotation. We organise routes, shipment types and your actual operating role, with enquiry fields that reduce missing information before staff assess the transport.

From $1,350Explore the service
Beauty salon websites that help clients choose and book

Beauty salon websites that help clients choose and book

Give clients a clear service menu, relevant photographs and a straightforward way to request a visit. We build your salon website around real treatments, durations, pricing rules and the booking method your team uses.

From $1,350Explore the service
Fitness websites that help people find the right first session

Fitness websites that help people find the right first session

Show your classes, facilities and membership options in a way newcomers can understand. We build a fitness website around actual schedules, entry requirements and a clear route to a trial session or membership enquiry.

From $1,350Explore the service
IT company websites that explain delivery and fit

IT company websites that explain delivery and fit

Help clients understand the problems your team solves and how an engagement works. We organise capabilities, approved case evidence and delivery responsibilities so a buyer can send a brief that matches your actual expertise.

From $1,350Explore the service
Accounting websites that bring the right client enquiry

Accounting websites that bring the right client enquiry

Explain your bookkeeping, accounting or tax service scope before the first call. We create a website that helps businesses recognise the right offer and send a useful brief without placing financial records in a basic contact form.

From $1,350Explore the service
Cleaning company websites that help customers request the right quote

Cleaning company websites that help customers request the right quote

Make your cleaning coverage, service checklist and pricing basis easy to understand. We build a website that separates home and commercial enquiries and gathers the details your team needs to estimate a real job.

From $1,350Explore the service
Commercial fit-out websites that clarify the delivery scope

Commercial fit-out websites that clarify the delivery scope

Help occupiers, landlords and project managers understand what your team delivers. We present sector experience, coordination responsibilities and real project evidence, with a brief suited to occupied and time-sensitive commercial spaces.

From $1,350Explore the service
Dental practice websites that make appointment requests easier

Dental practice websites that make appointment requests easier

Help patients find your practice, understand the services you offer and request an appointment. We organise approved treatment information, team profiles and practical visiting details around a clear mobile contact journey.

From $1,350Explore the service
Online course websites that explain the learning offer before checkout

Online course websites that explain the learning offer before checkout

Help prospective learners understand the curriculum, prerequisites and delivery format. We build a course website that connects a clear offer to the agreed enrolment process, without leaving access rules or course limitations hidden.

From $1,350Explore the service
Computer repair websites that clarify the next step for customers

Computer repair websites that clarify the next step for customers

Explain supported devices, repair services and how an assessment begins. We build a computer repair website that helps customers send a useful enquiry and understand collection, diagnosis and quotation without sharing passwords in a public form.

From $1,350Explore the service
Plumbing websites that make local service requests clear

Plumbing websites that make local service requests clear

Help customers find your working area, understand the services you accept and choose the right contact route. We build around your confirmed availability and assessment process, with practical mobile pages for planned work and urgent enquiries.

From $1,350Explore the service
Solar company websites that turn interest into a useful project brief

Solar company websites that turn interest into a useful project brief

Explain your solar installation services, working area and assessment process. We build pages that help property owners understand the next step and send a project enquiry, with clear boundaries around estimates and final proposals.

From $1,350Explore the service
What we build

The foundations of a useful business website

A structure based on buying decisions

Service pages, proof and contact routes arranged around the questions your customers ask before they enquire.

Design that works on smaller screens

Readable content, usable menus and forms tested on desktop and mobile, including validation and confirmation messages.

Content your team can manage

An agreed CMS, editable page fields and a handover that shows how to update services, projects and everyday information.

A sound starting point for search

Descriptive titles, crawlable pages, relevant internal links and a sitemap. Existing important URLs are reviewed before a rebuild.

Let’s agree what you actually needWe’ll shape the scope around your priorities.
RECENT WORK

Work you can explore.

Actual project screenshots. Some client interfaces are in their original language.

Explore our work
mpcms.ru
MP CMS: Ecommerce platform · actual website screenshot
Client sites and products

MP CMS

Ecommerce platform. Actual project screenshots. Some client interfaces are in their original language.

Explore the project
artel-rus.ru
ARTEL: Commercial interior projects · actual website screenshot
Client sites and products

ARTEL

Commercial interior projects. Actual project screenshots. Some client interfaces are in their original language.

Explore the project
How the project moves forward

How the project moves forward

  1. 01

    Brief and initial prototype

    We define the scope and prepare the agreed first prototype or work plan before payment.

  2. 02

    Approve and start

    You approve the prototype and pay 30%. We begin the agreed implementation.

  3. 03

    Review the working version

    We show the main pages and functions or agreed milestone deliverables. After acceptance, you pay the next 30%.

  4. 04

    Accept the completed project

    We finish the agreed checks and hand over the project, materials and access. You pay the remaining 40% after acceptance.

SCOPE · BUDGET · TIMELINE

Starting price

Scope agreed before work begins. All prices in USD. Applicable taxes and third-party fees are confirmed in the proposal.

  • A structure based on buying decisions
  • Design that works on smaller screens
  • Content your team can manage
  • A sound starting point for search
Starting priceAfter scope reviewAfter scope reviewScope agreed before work begins.
PAYMENT BY PROJECT MILESTONES

Approve a result. Pay for the next milestone.

We agree the scope and prepare the first prototype before the first payment. You can review the proposed structure and customer journey before deciding to proceed.

Your first prototype, before payment

The agreed initial prototype covers the key page or customer journey. For SEO, advertising and other projects without an interface, the first reviewable result is a proposed work plan. The number of screens and revisions is agreed in the brief.

  1. 0130%

    After prototype approval

    You approve the prototype or work plan and pay 30% of the agreed project price. We then begin implementation.

  2. 0230%

    After the working version

    We demonstrate the agreed main pages and functions, or the named project deliverables. Once you accept this milestone, the next 30% is due.

  3. 0340%

    After project acceptance

    We complete the agreed checks, deliver the project and hand over the agreed materials and access. The remaining 40% is paid after acceptance.

This schedule applies to projects with a fixed scope. Monthly work and small hourly tasks have separately agreed terms. Advertising spend, hosting, licences and third-party fees are listed separately in the proposal.

We deliver remotely. Briefing, reviews and handover take place online, with the meeting times and working language agreed in advance.

HOW WE WORK

Choose the website around the sale

Scope, selection criteria and practical delivery details.

A landing page suits one offer and one main action. A company website is a better fit when buyers need to compare several services, check your experience or share information with colleagues. An online store needs a different brief: product data, checkout, payments and fulfilment.

The right choice depends on how people buy from you. We start with that conversation, then agree the pages and functions. This keeps the project focused and makes the estimate easier to assess.

Useful detail earns the enquiry

A service page needs more than a headline and a contact button. It should explain the work, who it suits, what changes the price and what the customer must provide. Real project screenshots and clearly described deliverables help visitors judge whether your approach fits.

We organise this information into readable sections rather than hiding the whole offer in a decorative image. The same structure gives search engines accessible text and gives your sales team a page they can send to a prospect.

Agree the handover before the build

The proposal should name the CMS, pages, integrations, content responsibilities and acceptance checks. Hosting, paid extensions and ongoing support should be visible in the scope, so you can compare the full cost of running the website.

For a replacement site, we review useful existing pages and their destinations. Redirects, form delivery and tracking need deliberate checks at launch. A redesign is complete when the agreed customer journeys work, not when the homepage looks finished.

Related services and expertise

Vladimir Nikolaev
CEO and web development & SEO expert

Vladimir Nikolaev

CEO and web development & SEO expert. Vladimir Nikolaev connects the commercial requirements with website structure, content and implementation. The project brief defines the work and the checks used to accept it.

About Vladimir
Questions before we start

Questions before we start

Answered by Vladimir Nikolaev.

Do I need a landing page or a full website?

Choose a landing page for a focused campaign or one offer. A full website is usually more useful for several services, projects and audiences. We can review your sales process before recommending either.

Can you rebuild a site without losing its useful pages?

We can map existing URLs and decide which pages to retain, improve or redirect. Search performance can still change after a rebuild, so migration checks and monitoring belong in the plan.

Will I be able to edit the website?

Editable content and the CMS are agreed in the brief. The handover covers the fields your team needs to maintain, such as service descriptions, projects and contact information.

What do you need to estimate the project?

Send your current site if you have one, the services or products to include, examples of suitable design and the functions you need. Tell us who will supply text and images.

START WITH YOUR PROJECT

Let’s choose the right website for your offer

Send a short description of your business and the action visitors should take. We will outline the pages, functions and next step for an estimate.

WEBSOFTLEADER

Tell us what needs to work better.

Share your website or describe the process. We’ll come back with the right first step, a clear scope and an estimate.